EP 64 – Katie Lance | Make Social Media about Connection NOT Perfection

What a perfect week to share my podcast episode with the lovely Katie Lance! As the former chief strategist for Inman News and current CEO & Owner of Katie Lance Consulting, a social media marketing firm, she has SO much to offer on all things technology and social media based!

There are still so many questions out there when it comes to social media. Where do I start? How do I take it to the next level? How do I get more likes? These are questions we all ask ourselves whether we’ve been on various social media platforms for years or are just starting out. Katie shares the answers to some of these questions as well as some really valuable nuggets that will change the way you approach social media and the presence you are creating for yourself.

One of the best things you can do when approaching social media is have a strategy. Think about where you want the conversation to go not just today, but 30-60 days from now. Don’t be afraid of the camera or being real. Just get out there and do it!

Katie has a FREE content grid that she created that gives you about 30 ideas on what to post to Facebook for those of you wondering where to begin. Super helpful! Click HERE to get yours!


Show Features

Here are some of the key takeaways you get from this episode.

  • Biggest Mistake Agents & Brokers Make On Social Media
  • How to Develop a Larger Following
  • The Value of Facebook Live for Real Estate
  • Two Key Components to Social Media

Thanks for Listening!

Thanks so much for joining us this week. Have some feedback you’d like to share? Leave a note in the comment section below.


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